hedgehog kids


Woodland themes are hugely popular for nurseries and kids’ rooms, combining a love of the outdoors with a whimsy that’s the heart of childhood. And hedgehogs are the most endearing little critters to waddle into the nursery decor trend!
We interpret the motif in a gentle mix of soft tones including pinks and blues, because the friendly hedgehog face is a favorite of girls and boys. We especially love the ultra soft plush blanket our designers have created, with a soft and fluffy lining that kids can’t stop hugging. Tiny multicolor hedgehogs march across dishes, sleepwear and a sweet tutu diaper shirt that gets lots of “oohs”! Solid-color play mats, slippers and plush add pop to the presentation and let you mix and match.
This is a theme with staying power, and we encourage you to embrace it–which you can’t do with the real thing!

Big Dreams
Most Wanted

Dream Big

Dream catchers have always captured our imagination, and in today’s hectic world, the peace and calm invoked by them is truly appealing. We have taken this concept across several categories, so more people can bring this tranquil beauty with them in their daily life.
Traditional dream catchers were crafted to filter out bad dreams in the center web, and only allow good dreams to enter your mind while sleeping. Today, we use dream catchers to remind us to always focus on the positive and let go of the negative in our lives. As well as our classic hangings, the dream catcher motif is captured in folkloric bracelets, whimsical baby wear, charms, bags and ornaments. We see that the designs appeal to a wide range of customers, and will continue to be popular going forward.

Trends to Follow

Trends to follow

Fabulous Fringe: This look started on the streets, as lots of great fashion trends do, but has gained traction and is now firmly established as a style that appeals to women of all ages. It’s not just boots and boho now–tassels and fringe can be subtle and sophisticated.
A good example of ‘grown up’ fringe is seen in our Style 101 spring release. The cool pastel tones for Spring are accented with jewelry in iced mauves, grays, taupes and rose. Some styles have an echo of dreamcatchers, some include charms and beads for a more feminine appeal. But always, in wraps, hats, bags or jewelry, the style is clean, understated and versatile.